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Search results for “Google Local”
Booking.com chairwoman on China market, brand synergy and new growth engines
12/09/2019
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8:10:43 AM
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Early entry was but the first step of Booking.com’s game plan on building its presence in China, and partnering with major local players is deemed essential.
Expanding out of China – how payment localization can drive adoption and conversion
10/08/2019
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10:04:40 AM
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Multi Currency Pricing combined with APMs from the customer’s country will reduce costs and even create a revenue stream.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019
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4:45:18 PM
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There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Unlocking the potential of single-night stays
08/18/2019
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3:48:28 PM
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Many accommodation providers are seeing a rise in the demand, driven by an increase in ‘bleisure’, last-minute and one-night weekender travel.
6 key takeaways for strengthening digital commerce in China
08/27/2019
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10:40:22 PM
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Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Airbnb, Expedia, Google: 4 lessons the hotel industry can learn from the digital giants
06/28/2019
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4:24:11 PM
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From meaningful brand architecture to brand expansion strategies, a look at key lessons traditional hospitality players can learn from the digital giants.
Amadeus helps China Railway on distribution amid evolution of global rail industry
07/02/2019
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8:20:20 AM
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The company plays a role in connecting rail operators to travel agencies for now. Rail is a strategically important part to build a full-service travel platform.
The investor view: understanding the big picture in Asia
06/06/2019
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7:34:22 PM
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One big opportunity involves distribution platforms that focus on meeting the needs of consumers from a single demand market.
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